Do you want to be the First Choice in your market?
You need to let people know that you're open for business right now.
Hi, I'm Francis from Direct Access Marketing. I'm a seasoned business growth consultant and digital marketer and my mission is to help local businesses get "back to business", generate revenue faster, and future-proof their businesses.
With Covid-19, Everything Has Changed...
As much as the current crisis as derailed our lives, businesses and relationships, with every crisis there are unique opportunities for growth. Because right now you could be the dominant player in your local market!
How will you become the dominant player in your local market?
The challenged now is to let people know that you're open for business right now, and to get creative about making offers in this radically changed marketplace.
Right now you need to be dramatically taking advantage of what's happening online...
- There are 3x more people online now
- Advertising costs are plummeting
- This is a rare opportunity to reach more people for less money, and position your business as the first choice in your market
You see, all your customers are right now sitting at home looking for your stuff online. Who will they choose?s
"Traditional" methods of lead generation are gone.
Face to face meetings, networking events, conferences, trade shows, and gathering of multiple people...all gone.
So what are you going to do?
Do you have a system and a strategy to bring in revenue in the short to medium term?
Eventually, this crisis, like all crisis shall pass.
So when the dust settled and everyone gets back to work, you want to be the one that people see first, right?
You want to be the first choice. Ahead of your competitors. If that's what you want then read on...
Now is the Time to get Creative. If you get phone calls and if you get leads and you don't help those leads, guess what? They're going to go to your competitor.
So my question is do you want to keep those inquiries, make offers to those inquiries and help those inquiries… or do you want to drive them to your competitor? We've got a plan to make sure you maximise the opportunity out of every lead and every phone inquiry that you get.
ple Storytelling Rule for Sales: Convince First, Sell Second!
You've worked hard to build this business. Now is not the time to do nothing.
Maybe you're thinking to "ride it out" or "hang tough"...
That won't work, and in this short video below, I explain my simple "future pacing" model that outlines what’s going to be happening over the next 24-36 months and what’s going on in business right now.
You see, the actions that you take now will have one of three consequences in 18-24 months:
- You’ll be going out of business
- You’ll get back to normal in 3 years time
- You’ve been working SMARTER on SMART THINGS so you’re going to increase opportunity and you’re going to be rewarded significantly from focussing on the things you need to do to be in business, stay in business and thrive.
Relying on "traditional methods" is not safe anymore.
You want more valuable jobs to grow your business and to stop relying on word of mouth referrals or competitive trades platforms. Stop wasting your precious energy on time wasters, and be the top choice in your local market…
While word of mouth can help bring jobs, 97% of people just run a quick Google search and most call the first business or two on the results list.
If you don't have the right online presence and your competitors are getting set up correctly, then guess who's going to get on phone calls when people get back to work?
Anticipate Future Threats and Opportunities
Hey, I want to help people. I want to partner with people just like you who are looking to ride this through and end up on top. I'm looking for location-based businesses like yours in your local market who want to succeed and grow. I'm going to produce 3 key outcomes for you:
Become more visible in your local market
Reach your customers on every channel
Become the first choice in your market
Two Key Things Need to Happen Now
Our "Back to Business" Solution
Our proprietary "Back to Business" solution has helped many location based businesses re-ignite lost opportunities brought forth by the current economic crisis.
Many small, local businesses simply didn't have an efficient way to communicate with their market across all channels, particularly SMS, ringless voicemail and email. Setting up multiple platforms and hiring expensive agencies to do this on their behalf was costly. In prosperous times, a system like this seemed like a "nice to have", not a "must have".
We have the ultimate solution to this problem, and we'll help you access your market, generate revnue and build a sales pipeline to help you come out of this crisis thriving.
This is Where the BIG REVEAL happens
Here it is: "BACK IN BUSINESS" CUSTOMER ENGAGEMENT SYSTEM
Our BIB solution is advanced marketing solution for location based businesses who want to be in front of as many prospects as possible and be the first to contact newly added leads.
It is designed to systematically engage as many potential interested parties as possible, while at the same time utilising as little man power.
- 1All your marketing in one place: Reach your customers across multiple channels: Text, Ringless Voicemail (RVM), e-mail, cold call, Facebook and much more…
- 2Close More Deals: By creating marketing campaigns that work!
- 3Converse With Leads & Clients In One Place: Manage all conversations whether they happen via text message, email, phone calls, or Facebook messages - all in one place (Two-way text included).
You can even use email & SMS templates to speed up replies!
- 4Build & Manage Your Online Reputation:
Send review requests via SMS and email with the push of a button. Monitor and reply to new reviews right within the dashboard.
Building frequent, positive reviews is critical for local SEO and for conversion rates, but it can be a real pain. We make it dead simple!
What People Are Saying About Our Solution
“I should have launched this years ago...”
"I never realised how much money I was leaving on the table until we did a "list re-ignite" campaign. Without spending any money on ads, we made an 20% discount offer to my existing list which resulted in 54 signups for my new online fitness class, helping people get fit at home while in self isolation."
- Fitness Studio Owner
“Taking my business to another level"
“For the past 5 years I've been so busy working in the business instead of on the business...I knew that I needed to future-proof my business and reach people in new ways, but I never had the time to invest in scoping out the right solution. It seemed like there were so many options, different platform and price-points and it all seemed too daunting...until the crisis hit and I knew I had to change my ways...going digital simply couldn't wait anymore. As a real estate agent I had to find a way to make new offers to the market immediately. Francis helped install a CRM solution and with the first campaign, was ably to fill my virtual diary for the next two weeks.
- Real Estate Broker
Welcome to the Main Purchase Section
Here we have a highly attractive purchase section. We display another paragraph of text, which is a strong call to action to your readers. In addition, we have a product image, unmissable large button and some guarantee and safety symbols.
100% Satisfaction Guaranteed
Creator of [Product Name]
About the Author
When selling online, it's easy to forget that people prefer buying things from other people. If there's any element of personal branding in your product, use this section to write a few paragraphs about yourself.
Keep it short, as this page is about your product, not your life story. But a few personal details mentioned here can help build rapport with your reader. It's a reminder that there's a real, trustworthy person behind this product and they aren't buying from a faceless corporation.
It's Time to Start Addressing Your Visitor's Last-Minute Objections
After the first call to action, use testimonials, case studies, more points lists and more text blocks to address all possible objections your visitors may have. Knowing these objections is very important... and you can learn all about them by talking to your customers and visitors. Give them a way to communicate with you and you'll quickly learn what's on your reader's mind as she goes through this page.
This part of the sales page can be a lot longer than it is in this template. There may be many objections that come up and you can address them all. If you dedicate a separate text block or a sub-heading to each one, your visitors can easily find the ones they have on their minds and skip the rest.
Use Sub-Headings Before Every Major Objection You Address
People are risk averse. We dread making a mistake and wasting our time and money on something that turns out to be rubbish. This is the part of the sales page where you can appease all those worries. One of the most important things you must learn about people in your market is what kinds of objections they have, so that you can effectively address them here.
Advantages vs Disadvantages
Here's a section that you can use for many purposes. For example, you can use it to showcase how your solution is better than other solutions out there. Or, compare the problems your reader is facing right now with the great solutions they'll enjoy once they purchase.
The Pros List
The Cons List
Here's a "What You Get" Section (Plus the Second Call to Purchase)
100% Satisfaction Guaranteed
100% Satisfaction Guarantee
You are fully protected by our 100% Satisfaction-Guarantee. If you don't get [a specific benefit that your product promises] by [a specific span of time in which you guarantee your product to yield results], just let us know and we'll send you a prompt refund.
Frequently Asked Questions
Why add an FAQ section like this?
A section like this is perfect for addressing buyer objections and smaller concerns that your visitors might still have.
How about adding a contact link?
An easy way to get pre-sales feedback is to add a "Contact Us" link to the bottom of the page, so that visitors can send you questions by email.
What about exit intent lightboxes?
You can also use the built-in exit intent feature to open a lightbox with a contact link and invite visitors to leave some feedback before they exit the site.
What questions belong here?
A great way to populate the FAQ section with questions is to invite pre-sales feedback from visitors. Your visitors will happily tell you exactly what questions are on their minds.
Have you tried a chat widget?
There are also many services you can use to add a live chat widget to a page like this. Inviting visitors to a live chat is a great way to learn about common questions and also increase sales conversions while you're at it.
Answer questions, save space.
We're using content toggles in this section, which allows you to present many questions in a compact form. Your visitors can easily read more about the questions they themselves have and ignore the rest.
P.S.: Welcome to the post script section of the page. You can have one or several of these. This part is all about loss aversion. Here is where you can remind your reader that if they don't jump on this opportunity right now they will be missing out.
After the post scripts, use the link below to link to your purchase section or the checkout page.